Q: Why was my backorder date pushed out?

A: You may already know that unforeseen circumstances are causing global production delays for many bridal brands, including BHLDN. We are working hard to resolve these issues; however, some orders have been affected.

Q: What does it mean if an item is backordered?

A: If an item is on backorder, an Expected to Ship date will be shown when you roll over a size on the product page and at checkout. You will receive an email if there are any changes to the status of items you have ordered. Occasionally, items will go on backorder before your order is fulfilled—if this happens, we will alert you via email.

Should your order include multiple items, they may arrive in separate packages and at different times based on availability. If you would like to cancel a backordered item, please contact us.

Q: When will my backorder ship?

A: To find the date your backorder is expected to ship, please reference your most recent email from BHLDN. You can also find this date by checking your Order Status.

Availability is subject to change due to additional vendor delays. If there are any further changes to your order, we will contact you immediately.

Q: When will I be charged for my item(s)?

A: You will not be charged for backordered items until they ship. 

If an item is cancelled from your order for any reason, you will be notified via email and your method of payment will not be charged for the cancelled item.

Q: Can I modify my order before it ships?

A: Once an order is placed, we are unable to make changes, including updating your shipping address and upgrading your shipping method.

Q: My item will no longer arrive in time for my wedding or special event. What are my options?

A: If you need to cancel your order, please contact our customer service team at support@bhldn.com or 1-888-942-4536.

We know this information is time-sensitive, and we’re here to help you find an alternative that feels right for you. BHLDN is unique among bridal retailers because many of our in-stock items ship just a few days after your order is placed. Brides, you can shop our current collection of ready-to-ship gowns here.

For additional shopping assistance, our expert stylists are at the ready! Book an appointment at your local BHLDN shop or contact our online styling team.

Gown & Product info

Q: How do I measure myself?

A: See our general fit guide.

Q: How do I know which size to order?

A: We provide specific measurements for all apparel items; look for the ‘view size guide’ link on the product page. Additional details are available on the product page in the Fit Information tab. We also offer complimentary sizing assistance via our online styling service, to ensure you get the fit right the first time around. If you are unable to meet with our stylists for an appointment at one of our store locations, we recommend getting measured by a professional tailor and using our reference guides to best determine your size. If you’d prefer to measure yourself at home, click here for our measuring guide.

Q: Do you provide alteration services?

A: BHLDN does not offer alteration services. We recommend working with an experienced tailor who has a background in bridal wear.

Q: Which designers do you carry?

A: See our list of designers here.

Q: This gown is made to order. What does that mean?

A: Select gowns are carefully crafted upon order. Please note, these gowns ship directly from the vendor, not BHLDN. Learn more about our made-to-order gowns here.

Styling & Appointments

Q: Where are BHLDN stores located?

A: Click here for our locations.

Q: I don't live near a BHLDN. How can I obtain expert advice?

A: You can book a virtual appointment to shop live with a BHLDN stylist for your bridal or bridesmaid look. You can also contact a stylist via email for personalized advice on styling, sizing, accessorizing, and more.

Q: Do I need an appointment for wedding gowns? What about bridesmaid dresses?

A: Yes, you need an appointment to try on wedding gowns. We also encourage you to make an appointment for bridesmaid shopping to ensure optimal service. We recommend calling the store ahead of time if you are shopping for a bridal party of more than five people, as we will need to make extra accommodations for your appointment.

A: To schedule an appointment, visit the store page of the location where you wish to make an appointment. Our gown styles have limited availability, so if you have found a style that you love, we recommend booking an appointment at your earliest convenience. We suggest that you book at least 6 months prior to your event date.

Q: What can I expect from an appointment?

A: Once you schedule an in-store appointment, you will be assigned a stylist who will guide you through the gown selection process. At your appointment, you'll receive one-on-one attention for 60 minutes in our private salon area. Your stylist will provide sizing advice, reserve requested samples (when available), and help accessorize your wedding day look.

Q: What should I bring with me to my appointment?

A: We suggest that you bring your own neutral-hued or white undergarments. This may include a strapless bra, underwear, and/or shapewear, and shoes at the desired height. You may also want to bring an elastic hairband if you plan to wear your hair up.

Q: What size are your sample gowns?

A: Sample size availability varies by style and store location. Our most common sample sizes are 4, 14, and 22W (available in stores that carry our Plus collection). During your appointment, your stylist will assist you with your measurements and provide sizing advice. Most BHLDN wedding gowns are comparative to ready-to-wear sizing.

Q: May we bring a bottle of wine or champagne to celebrate?

A: To avoid spills and maintain the integrity of the product, we ask that you not bring in outside beverages. However, we are happy to provide refreshments upon request!

Q: What if I need to cancel my appointment?

A: We have a 24-hour cancellation policy. You will receive a reminder email 48 hours before your appointment. You can reply to the email to confirm or cancel, or you may call the store directly. If we don't hear from you by 5 p.m. the day before your appointment, we will open it up to another bride. Please note most stores have a long wait list of brides hoping for an appointment. We appreciate the courtesy of confirming or cancelling as soon as possible.

Q: What are my options if appointments are fully booked and I want to try on wedding gowns?

A: We recommend calling our stores to be added to a wait list. The store teams will call customers on the wait list as soon as an appointment slot opens.

Events, Pop-Ups & Sample Sales

Q: What is a Gown Pop-Up?

A: We travel with a collection of our favorite BHLDN gowns to cities without a BHLDN shop to give local brides a chance to view and try on the collection in person. Each Gown Pop-Up is held from for one weekend only. Pop-Ups are by appointment only and all gowns purchased at the Pop-Up will receive a 15% discount!

Q: Where can I find dates and locations for the Pop-Ups?

A: Check out the Pop-Up Shops page for more information and to see if we’re coming to a city near you!

Q: What size are the samples at Gown Pop-Ups?

A: Sample size availability varies by style and store location. Our most common sample sizes are 4, 14, and 22W. During your appointment, your stylist will assist you with your measurements and provide sizing advice. Most BHLDN wedding gowns are comparative to ready-to-wear sizing.

Q: Do I need to make an appointment?

A: Yes, Gown Pop-Ups are by appointment only. Click here to see the full list of Pop-Up locations. Select "Book Now" at your preferred location to see the appointment calendar.

Q: What are BHLDN sample sales?

A: We hold sample sales semi-annually to clear out discontinued product and make room for the next season’s new arrivals. Our sample sales include wedding gowns and bridesmaid dresses that are slightly damaged due to the wear and tear of daily use in our shops. Sample sales are first-come, first-served in-store only events. All items are sold as-is and cannot be returned or exchanged.

Q: Will all sizes be available at a sample sale?

A: Most gowns will be size 4 and 14, and most bridesmaid dresses will be size 4, 10, and 16.

Q: If I find something I love at a sample sale, but need a different size or color, can you order it for me?

A: Unfortunately, no. Sample sale products and prices are available in-store only during the hours specified. BHLDN cannot honor sample sale prices on any other orders or purchases.

Q: How long do sample sales last?

A: Sample sales are held before normal business hours and typically last 2 hours. Check your local shop’s page on bhldn.com for details as hours may vary by location. We are not able to honor sample sale prices outside of the specified time frame.

Q: How many dresses can I try on at a sample sale?

A: There is a limit of 5 items in the fitting room at a time to keep lines moving, but you may return to the fitting room multiple times.

Q: Can I call ahead to see if the style I want will be at the sample sale?

A: Unfortunately, we cannot confirm style availability before the sale.

Q: Can I put an item on hold?

A: We do not allow holds during sample sales; all purchases must be made the morning of the sale.

Designer Trunk Shows

Q: What makes a Designer Trunk Show different from the typical BHLDN experience?

A: Designer Trunk Shows feature BHLDN’s made-to-order gowns. Each Designer Trunk Show spotlights one of our celebrated design partners. Samples are available for brides-to-be to try on and, depending on the designer, some features can be customized to ensure you receive your dream gown.

Unlike other BHLDN gowns, these gowns are made specifically for you, which means that they will take longer to ship. Depending on the designer, gowns will take 12-16 weeks to produce and ship to the bride.

Designer Trunk Show gowns are available exclusively in stores; orders must be placed with a store associate during your trunk show appointment.

Q: How many gowns will be at the Trunk Show?

A: The number of gowns varies slightly by designer, but expect an average of 15 gowns at each Trunk Show.

Q: Can I try on any BHLDN gown during my trunk show appointment?

A: Yes, any gown offered in store is available to try on!

Q: What is the price range of BHLDN’s made-to-order designer gowns?

A: Price varies by vendor, but made-to-order gowns are between $995-$4500.

Q: Where can I attend a BHLDN Designer Trunk Show?

A: Trunk Shows are held at select BHLDN shops. Click here to see a complete list of dates and locations.

Q: What size are the gown samples?

A: Sizing varies slightly depending on the designer, but samples are typically available in sizes 10 or 12. Rest assured, our stylists are pros and have tricks to make every bride-to-be look her best in the gown samples!

Q: What happens once I’ve placed my order?

A: Once you place your order, the designer will start making your gown! Your gown will ship to you directly from the designer in the time frame given when you placed the order. If you have any questions in the meantime, feel free to reach out to the store where you made the purchase.

Q: What if I’m having second thoughts about my Designer Trunk Show gown order?

A: Please note that our return policy is different for made-to-order gowns, as they are made specifically for each customer. Please refer to our return policy with further questions.

Discounts & Promotions

Q: What current promotions are you offering?

A: Click here for our current offers and discounts.

Q: How do I use a promo code?

A: Promo codes may be entered in your cart. In the right-hand column, click Enter a Promo Code and enter the code. Only one promo code may be applied per order. Please note that exclusions vary from promotion to promotion.

Ordering & Payment

Q: What methods of payment do you accept?

A: We accept Visa, MasterCard, American Express, Discover, Afterpay and BHLDN gift cards.
When using a card connected to a checking account, you may see a pre-authorization for your order amount on your account balance. This will go away once the purchase is processed. The full amount for purchased in-stock items is charged to your credit card when they ship. If an item is on backorder, you will see a pre-authorization charge at time of order, but this will drop off and you will be charged the full amount for backordered items when they ship.

Q: Do I pay for my gown at the time of ordering? Or do you accept partial payment?

A: For all payment methods, with the exception of Afterpay, you must pay in full when you place your order. (Please note that Afterpay is not available for purchases over $2000.) You will see an authorization charge at the time you place your order. Authorization charges will be dropped and your credit card will be charged the full amount as soon as your gown has shipped.

Shipping & Delivery

Q: How quickly will my order ship?

A: Most in-stock items ship within 24 hours of ordering. Some orders may take up to 48 hours to process. Please note that we do not ship on Saturdays, Sundays, or nationally observed U.S. holidays.

Q: What are shipping prices and what is your delivery time frame?

A: Click here for U.S. shipping information.
Click here for international shipping information.

Q: How will my gown be shipped? Is there a signature required upon receipt?

A: Your gown will be shipped via UPS. We do not require a signature upon receipt of the package. You will receive tracking information when your item is shipped.

Q: Can I cancel or modify my order before it ships?

A: We start working on your order as soon as we receive it! Unfortunately, we can't make changes to an order once it's placed. If you have any questions about your order, please contact us!

Q: How will I know when my order has shipped?

A: You will receive an email notification confirming shipment (be sure to check your spam folder). Please note that items are only charged to your selected method of payment once they have shipped.

Returns, Exchanges & Price Adjustments

Q: How do I return or exchange U.S. orders?


  • To return a gown, please use the pre-paid UPS label included in your shipment. Please note, this option is only available within the U.S.
  • To return all other apparel, accessories, and décor, follow the steps listed under How to Return.
  • Did you order the wrong size or color? Call us at 1-888-942-4536 to request an exchange. Please note, shipping charges will be applied to your new order. For gown orders, an additional $15 gown fee will be applied. If you’d like to exchange your order for a different item(s), please return your item(s) within 30 days of the delivery date. Once you have returned your selected item(s), feel free to continue shopping and place a new order for any newly selected styles!
  • Most returns and exchanges will be processed in approximately 2-3 weeks, depending on your method of return. Please note additional processing delays may occur in some instances.

Click here for more information about returns and exchanges.

Q: How do I return or exchange international orders?


  • Add your reason code to the front side of your packing slip and enclose it with your merchandise.
  • Ship your return package using your preferred trackable and insured shipping method, and please record your tracking and carrier information. BHLDN is not responsible for lost or stolen items.
  • Address the return package to the address below, including your order number:
    Attn: Returns Department
    766 Brackbill Road
    Gap, PA 17527
    Order #
  • Did you order the wrong size or color? Call us at 1-888-942-4536 to request an exchange. Please note, shipping charges will be applied to your new order. Duties and taxes may be assessed on exchange orders and are your responsibility. For gown orders, an additional $15 gown fee will be applied. If you’d like to exchange your order for a different item(s), please use your preferred shipping method. Once you have returned your selected item(s), feel free to continue shopping and place a new order for any newly selected styles!

Click here for more information about returns and exchanges.

Q: What is the BHLDN return policy?


  • Merchandise must be returned within 30 days of delivery for a full refund to your original method of payment. If returned after 30 days, a merchandise credit will be issued.
  • Gowns marked as Final Sale (items with prices ending in $.99) cannot be returned or exchanged.
  • Merchandise must have all tags attached and be returned in original packaging.
  • Merchandise must not be worn, washed or altered, and must be free of stains, pet hair, floor debris, and pin marks.
  • Most items must be shipped back to us and cannot be returned to a store.
  • Reusable and protective face masks are final sale and cannot be returned or exchanged.
  • For in-store purchases where your item(s) go home with you on the day of purchase, returns can only be made to our store locations. For additional questions, please contact the store where your purchase was made.
  • Returns may take approximately 2-3 weeks to process.
  • A one-time price adjustment will be granted on full-price purchases only if an original sales receipt is presented within 14 days of purchase.

Click here for details.

Q: Do you allow price adjustments?

A: If you have purchased items that are now on sale, we will gladly offer you a one-time price adjustment on full-price purchases only. Please contact us with an original sales receipt within 14 days of original purchase.

For online or phone orders, please contact us. Please note we do not offer price adjustments on shipping charges. For store purchases, please contact or stop by your local store.

Top of Page